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Drop us a note. We’ll get back to you within 1–2 business days.
Drop us a note. We’ll get back to you within 1–2 business days.
Drop us a note. We’ll get back to you within 1–2 business days.
FAQs
Answers to common questions about our process, services, and how we work.
We focus on companies that solve real operational problems — especially in sectors like homeownership, construction, proptech, and consumer. If there's friction worth fixing, and a path to long-term value, we're interested.
Most of our work begins early, from concept to 0-to-1. But we also work with companies post-launch, especially when there’s a need to re-align the brand, tighten the go-to-market, or strengthen the operating foundation before scaling.
We build companies in a few different ways. Some start as incubations — ideas we originate and lead ourselves. Others are co-built with partners, where we share ownership and drive the venture forward together. In some cases, we join existing teams to provide hands-on GTM or design-led execution. The right path depends on timing, conviction, and team fit.
It depends on the model and the stage of involvement. For ventures we incubate or co-build, we typically take meaningful equity. For advisory or scoped engagements, we may work on a fee basis. In some cases, we combine both to align incentives.
We’ve actually run the functions — brand, product, ops, and growth — so our go-to-market work isn’t theory. It’s built on firsthand experience. We don’t just make decks; we help you shape the positioning, messaging, channel mix, and internal systems that allow a business to grow in the real world.
Yes. We often step into existing companies where the product is built, but the brand or go-to-market strategy needs sharper thinking and faster execution. Whether that’s helping reposition, rebuild traction, or operationalize marketing — we meet teams where they are and help them move forward.
We focus on companies that solve real operational problems — especially in sectors like homeownership, construction, proptech, and consumer. If there's friction worth fixing, and a path to long-term value, we're interested.
Most of our work begins early, from concept to 0-to-1. But we also work with companies post-launch, especially when there’s a need to re-align the brand, tighten the go-to-market, or strengthen the operating foundation before scaling.
We build companies in a few different ways. Some start as incubations — ideas we originate and lead ourselves. Others are co-built with partners, where we share ownership and drive the venture forward together. In some cases, we join existing teams to provide hands-on GTM or design-led execution. The right path depends on timing, conviction, and team fit.
It depends on the model and the stage of involvement. For ventures we incubate or co-build, we typically take meaningful equity. For advisory or scoped engagements, we may work on a fee basis. In some cases, we combine both to align incentives.
We’ve actually run the functions — brand, product, ops, and growth — so our go-to-market work isn’t theory. It’s built on firsthand experience. We don’t just make decks; we help you shape the positioning, messaging, channel mix, and internal systems that allow a business to grow in the real world.
Yes. We often step into existing companies where the product is built, but the brand or go-to-market strategy needs sharper thinking and faster execution. Whether that’s helping reposition, rebuild traction, or operationalize marketing — we meet teams where they are and help them move forward.
We focus on companies that solve real operational problems — especially in sectors like homeownership, construction, proptech, and consumer. If there's friction worth fixing, and a path to long-term value, we're interested.
Most of our work begins early, from concept to 0-to-1. But we also work with companies post-launch, especially when there’s a need to re-align the brand, tighten the go-to-market, or strengthen the operating foundation before scaling.
We build companies in a few different ways. Some start as incubations — ideas we originate and lead ourselves. Others are co-built with partners, where we share ownership and drive the venture forward together. In some cases, we join existing teams to provide hands-on GTM or design-led execution. The right path depends on timing, conviction, and team fit.
It depends on the model and the stage of involvement. For ventures we incubate or co-build, we typically take meaningful equity. For advisory or scoped engagements, we may work on a fee basis. In some cases, we combine both to align incentives.
We’ve actually run the functions — brand, product, ops, and growth — so our go-to-market work isn’t theory. It’s built on firsthand experience. We don’t just make decks; we help you shape the positioning, messaging, channel mix, and internal systems that allow a business to grow in the real world.
Yes. We often step into existing companies where the product is built, but the brand or go-to-market strategy needs sharper thinking and faster execution. Whether that’s helping reposition, rebuild traction, or operationalize marketing — we meet teams where they are and help them move forward.